“Working backwards” is the peculiar, customer-centric mechanism that lies at the heart of every product and service we develop at Amazon. Join this session to learn more about how we use five customer questions and the press release and FAQ (PR-FAQ) format to think deeply about our customers’ needs, clarify customer benefits, and invent on their behalf.
Learn more about re:Invent 2020 at bit.ly/3c4NSdY
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- AWS re:Invent 2020: Working backwards: Amazon’s approach to innovation ( Download)
- Working backward to solve problems - Maurice Ashley ( Download)
- WORKING BACKWARDS (by Colin Bryar) Top 7 Lessons | Book Summary ( Download)
- Unpacking Amazon’s unique ways of working | Bill Carr (author of Working Backwards) ( Download)
- Review: Working Backwards by Amazon ( Download)
- 171: Working Backwards with Amazon's Colin Bryar Bill Carr ( Download)
- Innovation and Transformation - Working Backwards | Amazon Web Services ( Download)
- Jeff Bezos - All Hands - Is the Working Backwards process optional ( Download)
- Cambio yo para que cambie mi organización (parte 1/2) | Jorge Miranda | Innovation Days 2024 CCL ( Download)
- The Art of Thinking Backwards | Philip Mudd | TEDxMemphis ( Download)
- Maths Problem Solving Strategies - Working Backwards ( Download)
- Colin Bryar & Bill Carr’s Working Backwards | Official Trailer | BookClub ( Download)
- Working Backwards: Bill Carr ( Download)
- Working Backwards by Colin Bryar Book Summary ( Download)
- How to Work Backwards to Solve Problems ( Download)
