What we can learn from Tesla's PRIMAL BRANDING strategy.
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Book Recommendation: Primal Branding by Patrick Hanlon - amzn.to/2RbJQnT
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The 7 Core Principles according to Hanlon are:
1. Origin Story
2. Creed
3. Icons
4. Rituals
5. Nonbelievers
6. Sacred Words
7. The Leader
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Sources:
youtu.be/tgV64nhBKBI
Skand - Who's After Us [Official Video 4K]
youtu.be/FFUutdqUMC4
Tesla Model 3 P vs BMW M3 vs Audi RS4 - DRAG RACE, ROLLING RACE & BRAKE TEST
youtu.be/_iTuobroP4c
Buying Tesla - “One day I’m buying one!”
youtu.be/p0mU6DIZWlQ
Comparison: 2010 Tesla Roadster Sport vs. 2011 Porsche Boxster Spyder
youtu.be/-ICgMYIzhxg
Tesla Model S P100D Impressions! - Marques Brownlee
youtu.be/Ku5ZjRKCNEk
"WARNING: This video may potentially trigger seizures for people with photosensitive epilepsy"
youtu.be/7uEELWPV8Yc
Tesla's Biggest Threats (next 5 years)
youtu.be/wqTvJX5n8js
Huge Model 3 Meetup in Toronto
youtu.be/BNVSa5sPB1M
What Nobody Saw At Tesla’s Model Y Unveiling!
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Main Title and End Credit song by Skand:
youtu.be/tgV64nhBKBI
Skand - Who's After Us [Official Video 4K]
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